Paradigm Shift of Innovation Processes

Blutner, Doris

Raleigh, NC] : [Lulu] (2012)
Abstract, Contribution to a book, Contribution to a conference proceedings

In: Bridging mass customization and open innovation : proceedings of the MCPC 2011 Conference on Mass Customization, Personalization, and Co-Creation, San Francisco, November 16 - 19, 2011 / Henry Chesbrough ... (eds.)

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