Paradigm Shift of Innovation Processes

Raleigh, NC] / [Lulu] (2012) [Abstract, Buchbeitrag, Beitrag zu einem Tagungsband]

Bridging mass customization and open innovation : proceedings of the MCPC 2011 Conference on Mass Customization, Personalization, and Co-Creation, San Francisco, November 16 - 19, 2011 / Henry Chesbrough ... (eds.)